Allen Mitchell Launches Reverie Ranch Music Group

Allen Mitchell has launched Reverie Ranch Music Group, a full-service entertainment company…

Mitchell most recently spent more than 12 years at Erv Woolsey Company, where he served as President at the time of its closing . He held prior positions with Bigger Picture Music Group, Mercury Records, Universal South and Audium/KOCH Records.

"Music, especially country music, has been my passion for as long as I can remember," shares Mitchell. "While I never dreamed of standing in the Opry Circle, I always dreamed of standing in the shadows supporting those who do. As I begin this next chapter, God has blessed me with an incredible team and artists who believe in me as much as I believe in them. 'Reverie' is French for 'to dream' or 'to lose yourself in a daydream,' and that's always been who I am – a dreamer. None of this would have been possible without my dear friend and mentor, Erv Woolsey, who believed in this dreamer early on. I'm incredibly grateful for the past and excited for what's ahead."

The team will also include EJ Bernas as Artist Manager/Director of DSPs, Satellite & Terrestrial Radio, Kacey Wright as Manager, Social & Digital Marketing, and Josh Halasz for Digital Content, Marketing & Strategy.

"At Reverie Ranch Music Group, our mission is to discover, develop and champion exceptional artists by combining decades of proven industry experience with innovative, forward-thinking strategies," adds Mitchell. "We're committed to providing world-class artist management, development, strategic partnerships and select recording and publishing opportunities that empower artists to build lasting careers. Through integrity, creativity and entrepreneurial vision, we strive to cultivate the next generation of entertainment stars while creating enduring value for our artists, partners and the music industry."

The company’s office will be located on Music Row in the RCA / Victor Building at 30 Music Sq West, Suite 305.