BREAKING: BMI Elevates Mason Hunter To VP, Creative Partnerships & Events

BMI has promoted Mason Hunter to VP, Creative Partnerships & Events. Hunter will focus…

Hunter will focus on developing new brand partnerships that support BMI’s business and creative goals, while creating additional revenue opportunities for BMI’s songwriters, composers and publishers. He will also work to strengthen existing partnerships and increase brand visibility.

In addition, Hunter will work closely with BMI Vice President, Creative Clay Bradley , to support Nashville’s songwriting community and help oversee the company’s Nashville Creative team of writer representatives. Hunter is based at BMI’s Nashville office.

“Mason’s leadership, creativity, and deep understanding of BMI’s mission have been instrumental in strengthening our brand partnerships and expanding the opportunities they create for BMI and our affiliates across major festivals and events nationwide,” says Mike Steinberg , Executive Vice President, Chief Revenue & Creative Officer, BMI. “He has a proven ability to build meaningful relationships across the music and business communities, turning strategic collaborations into new revenue streams, greater brand awareness, and valuable experiences for BMI’s creative community. I’m thrilled to congratulate Mason on this well-deserved promotion and look forward to seeing his continued success in this expanded role.”

He most recently served as Assistant Vice President, Creative since 2017. In that role, he developed new partnerships and created additional revenue and performance opportunities for BMI’s music creators. During his time with the company, he has helped build partnerships with Gallagher Insurance, Xperi, Texas Roadhouse, Delta Air Lines, Nissan, INFINITI, Studio Bank, Shure, Diageo, J.P. Morgan and WP Global, among others.

Hunter has also helped develop several major BMI events, including the Rooftop on the Row series and the Ryman & BMI Block Party. He has played an important role in BMI’s long-running partnership with C3 Presents, which has made BMI the only performing rights organization with branded stages at both ACL Fest and Lollapalooza. He also worked with Yeti to launch the BMI/Yeti Day Party at SXSW, organized the Key West Songwriters Festival and other BMI showcases, and helped establish the BMI Troubadour Award and BMI Ambassador Award.

Hunter joined BMI in 2000 and has held several leadership positions in General Licensing and Industry Relations. He worked with major accounts and trade associations in the media and hospitality industries before joining BMI’s Creative department in 2014 as Executive Director, Partnerships and Events. Before BMI, Hunter worked at Deloitte, where he earned his CPA license.

He currently serves on the Texas Heritage Songwriters Advisory Board and has previously served on the boards of the Academy of Country Music, Leadership Music and the Tennessee Association of Broadcasters. Hunter earned a B.S. in Management and Accounting, graduating cum laude from Lipscomb University.